As of June 2 – subject to change

Thursday, June 3rd

8:30 – 8:45 a.m.
Introduction and Welcome Remarks
Amy Jo Smith, Executive Director, DEG: The Digital Entertainment Group
Dan Miron, Executive Vice President, Worldwide Supply Chain Management, Warner Home Video

8:45 – 9 a.m.
By the Numbers: Home Entertainment Industry Update
This presentation sets the stage for ESCA-EDGE with snapshots of Nielsen’s comprehensive data on the state of the home entertainment industry in their 2009 Year End Report on Home Entertainment Sell-Through. Topics include the impact of the U.S. Economy on home entertainment consumers, performance and trends on physical sell-through, and a look ahead through 2010.
Billy Law, Director, Home Entertainment Measurement, The Nielsen Company

9 – 9:45 a.m.
Recent Developments in the Entertainment Supply Chain
Members of the ESCA Advisory Board and DEG Supply Chain Committee discuss innovations in the packaged media supply chain.  Are there opportunities for improvement and, if so, what types of innovation might we see?  Does an efficient and adaptive supply chain provide any differentiation or competitive advantage at this stage of the disc market?
Moderator: Doug Reinart, Global Accounts, Technicolor

Akin Ceylan, Executive Vice President, Supply Chain and Operations, Lionsgate
Steve Dahl, Senior Vice President, Worldwide Operations & IT, Walt Disney Studios Home Entertainment
Tom Emrey, Executive Vice President & Chief Operating Officer, Universal Studios Home Entertainment
Tony Korkunis, Senior Vice President, Retail Development, Twentieth Century Fox Home Entertainment
Dan Miron, Executive Vice President, Worldwide Supply Chain Management, Warner Home Video
Robert Ziegler, Senior Vice President Operations, Sony Pictures Home Entertainment

9:45 – 10:30 a.m.
Modeling Our Future: The New Digital Supply Chain
This distinguished panel of leaders in the digital supply chain space from both content and services provides insight into the current digital supply chain as well as the landscape for digital delivery to the home. What skills, capabilities, and lessons learned from the physical media supply chain can be transferred to the digital supply chain and how can we collaborate to build efficiencies in digital distribution across the industry?
Moderator: Seth Hallen, President, Testronic Laboratories

Richard Berger, Senior Vice President, Global Digital Strategy and Operations, Sony Pictures Home Entertainment
Robert Blatt, Senior Vice President, Product and Service Development, Ascent Media
John Crosier, Director, Global Operations, Warner Bros. Digital Distribution
Morgan Fiumi, Chief Operating Officer and Senior Vice President, Deluxe Digital Studios
Chuck Parker, President, Technicolor Digital Content Delivery

10:30 – 11 a.m.

11 – 11:45 a.m.
The Changing Face of Video Rentail
Redbox has changed the retail landscape for physical media. With key studio distribution agreements in place, redbox President Mitch Lowe provides his insights and updates into the current state of their kiosk business, which has rented more than 750 million DVDs through its nearly 21,600 locations nationwide. What are redbox’s growth plans and new business opportunities? Importantly, what are their contributions to industry sales, extending the lifecycle of the DVD format, as well as providing the industry with a transition to the future?
Introduction: Thomas K. Arnold, Publisher and Editorial Director, Home Media Magazine
Mitch Lowe, President, Redbox

11:45 a.m. – 12:05 p.m.
Facts in a Flash: 5 ideas in 5 minutes
What are the most pertinent and relevant findings of the leading M&E industry analysts? This rapid-fire session will feature four leading industry consultants on stage to provide their own clear and concise data report. Each of them gets right to the point to deliver actionable data and insights on the digitization of home entertainment and digital distribution of content.
John Barrett
, Director of Research, Parks Associates
Robert Hills, Principal, Strategy and Operations, Deloitte Consulting
Blake White, Director, PriceWaterhouseCoopers
Mark Landry, Vice President, Telecom, Media & Entertainment, Capgemini

12:05 – 12:30 p.m.
Home Entertainment and the California Economy
The economy is recovering from a steep recession, though California lags behind the rest of the United States. Home entertainment spending held up comparatively well during the recession, with some notable exceptions. What will the recovery mean for California’s entertainment industry?
Dr. Nancy Sidhu, Chief Economist, Los Angeles Economic Development Corporation

12:30 – 1:30 p.m.

1:30 – 2 p.m.
Tracking the Trends Influencing Gen Y
Consumers under 30 years of age buy more than half of all movie tickets, watch almost 30% more TV than the national average and account for 40% of total income generated on all recorded music. More than 80% of them play video games. As such voracious consumers of entertainment and media, our understanding of their behaviors, attitudes and preferences is key to engaging this increasingly elusive audience that’s been raised on the internet and social networking. This presentation offers an overview of findings from The Intelligence Group’s most recent “Cassandra Report,” which has been the leading on-going syndicated study of young consumers for more than 15 years.
Introduction: Akin Ceylan, Executive Vice President, Supply Chain and Operations, Lionsgate
Joseph Kessler, Chief Executive Officer, The Intelligence Group – a division of CAA

2 – 2:30 p.m.
The Future of Production Management: Avatar – A Case Study
Avatar’s digital production involved massive amounts of data – from performance captures, virtual takes, and computer generated artwork. Before filming began, James Cameron and his team knew that without a way to capture the data, store it, track it through the workflow process, and secure it, they wouldn’t be able to make the movie. This session explains how the production managed almost a petabyte worth of data using a Digital Asset Management system they built with Microsoft, called Gaia.
Nadine Kano, Senior Director, Product Group Strategic Initiatives, Microsoft

2:30 – 2:45 p.m.

2:45 – 3:30 p.m.
Cloud Computing and Hollywood
With many definitions, the “cloud” is a hot topic when discussing the future of Hollywood, home entertainment and the studios’ relationships with their customers. How will the cloud be utilized to provide a seamless digital home entertainment experience, further digital transactions and engage the consumer with a trusted interface to library their purchased content? How will roles across the entertainment value chain evolve, and who will shape the consumer experience?
Moderator: Tom Moran, Senior Director, Media and Entertainment, Savvis

Brad Auerbach, Vice President, Strategic Business Development, Hewlett-Packard
Sean Besser, Vice President, Business Development, Rovi
Kit Knox, Vice President, Media Engineering, Akamai
Dr. Werner Vogels, Chief Technology Officer, Amazon Web Services

3:30 – 3:45 p.m.
Automating the Digital Supply Chain
Audience-driven demand, proliferating formats, and fast-moving global markets are opening huge new opportunities in home entertainment — but to capitalize, we have to move beyond the systems and processes we’ve relied on in the past. This presentation establishes the need for an all-new digital supply chain to bring the entertainment industry to new levels of speed, efficiency, and profitability—and offers a glimpse of the revolutionary solutions soon to come.
Michael Frey, President, Sony DADC Americas

3:45 – 4 p.m.

4 – 4:15 p.m.
Third Annual Home Entertainment Green Scorecard
The annual update on the industry’s progress in going green and what new developments are on the way to advance the sustainable objectives for home entertainment.
Larry Wilk, Vice President, Worldwide Operations, Walt Disney Studios Home Entertainment and DEG Green Ambassador

4:15 – 4:30 p.m.
The Sustainability Consortium: An Update from the Field
The Sustainability Consortium is a research organization developing standards for the measurement and reporting of consumer product sustainability across all retail product categories. This presentation will discuss thier progress with the food, home & personal care, and electronics sectors, as well as discuss how media manufacturers and retailers could participate.
Dr. Kevin Dooley, Senior Advisor, The Sustainability Consortium and Professor of Supply Chain Management, Arizona State University

4:30 – 4:45 p.m.
Is Digital Really Green?
While digital delivery is eliminating many of the hard costs and the eco-implications of transporting physical media from manufacturing to retail and into the home, what is the true environmental impact of digital distribution of home entertainment?  Massive server farms and storage devices leave their carbon footprint.  What’s the real difference between physical and digital when it comes to green?
Alison Casey, Head of Global Content, Futuresource

4:45 – 5:30 p.m.
Four Clicks to a Pirated Flick
The move to digital puts new demands on the content protection policies of the studios. From the extended development and distribution supply chain through the proliferation of digital access options for consumers, the stakes have grown for efforts to costly breeches in security. What are the emerging technologies and methods used to monitor and/or prevent piracy, including fingerprinting and watermarking.
Chris Carey, Executive Vice President Worldwide Technical Operations, Paramount

5:30 p.m.
Closing Remarks
Dan Miron, Executive Vice President, Worldwide Supply Chain Management, Warner Home Video

    • deg-forum“The Road to 3D”
      1pm – 5pm
      The Evolution of Packaged Media
      3D – The Experience at Home
      3D Marketing Strategy
      click here for details

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