James Russo

May 2, 2011 · Posted in Speaker Bios 

James Russo, Vice President, Global Consumer Insights
The Nielsen Company

James Russo serves as Vice President, Global Consumer Insights for The Nielsen Company and is based in New York.  He has more than 18 years of experience in marketing, sales, business development and research across the retail and manufacturing industries.

His responsibilities at Nielsen include taking a leadership role in integrating the company’s efforts to leverage and customize its broad array of Watch and Buy insights and analytics to enhance growth strategies for its global clients.

One of Mr. Russo’s main areas of expertise is in developing foresights from understanding the dynamics of current economic and marketplace conditions and what clients can do to maximize opportunities and minimize risks. These insights are presented to across industry sectors at the most senior levels.  As a result James is one of the today’s leading experts on consumer attitudes and behavior, prominently and frequently featured in the nation’s top business outlets

During his eight years with Nielsen, he also served as General Manager, delivering strategic insights and analysis of significant trends impacting retailers and suppliers.  In addition, he launched “Executive Perspective,” offering unique industry insight and foresight to hundreds of consumer packaged goods executives.

Mr. Russo earned an MBA and BA from St. John’s University in Queens, New York, and is a frequent contributor to leading media outlets such as: CNBC, Bloomberg News, Fox Business, Wall Street Journal, Financial Times, the Today show and ABC Nightline.

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